Baby Boomers are the demographic most likely to sell houses. But how can you reach them? They’re not online, right? … Wrong! Let’s bust some myths about this demographic. Don’t throw the Baby Boomers out with the bathwater!
Read MoreSocial media sites can be great places to reach homeowners and property investors in your area. Today, I discuss how you can harness the power of Facebook groups and LinkedIn groups to boost your real estate marketing results.
Read MoreAs YouTube, Facebook, Twitter, and Snapchat have demonstrated, video is where the money is in our digital world. It’s no surprise that LinkedIn has now introduced a video function to its platform, but is it arriving too late to the social media party?
Read MoreVideo marketing is no longer an optional novelty – this year it needs to become an essential part of your real estate marketing mix. If not, you could be losing out on a lot of business. Today, I explain why, and how to get your social video marketing right.
Read MoreSocial media video marketing is one of the most effective ways to promote yourself as a real estate agent – get it right and you can reap the rewards. Today, I explain how to use video on social media to give your real estate marketing a boost.
Read MoreAn increasing number of companies now offer social media marketing services for real estate agents. But do all these companies have your best interests at heart or are some of them merely selling snake oil?
Read MoreWondering why your page doesn’t seem to have as many friends and followers as some of your competitors? There’s a chance they might have bought their followers and likes – but is faking it worth the effort?
Read MoreIn the second of my two-part series on real estate social media marketing, I look at why Facebook paid advertising is a necessity if you want to gain maximum exposure and build relevant audiences for your real estate brand.
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