Raine & Horne Ocean Shores recently won their State Marketing Award. Principal Julie-Ann Manahan believes her success is a direct result of her digital advertising system, Amplify, which has increased their local real estate market share.
Read MoreIf you’ve dabbled with Instagram to promote yourself as a real estate business or agent and want to lift your game, here’s the most recent Instagram features to showcase your day-to-day life and clients properties.
Read MoreTo be a successful real estate agent or agency, you need to break the traditional marketing mould and venture down the path of becoming a super brand (kind of like a supermodel). To do this you’ll need the right tools for your ‘real estate’ trade.
Read MoreEver wondered why your real estate business requires so many subscriptions? From real estate referral sites to technology and marketing platforms and social media services, do you really need all these online tools?
Read MoreWhen the real estate market turns downward, does it feel like a race to the bottom? Are your competitors dropping their commissions in an attempt to secure property listings? Are you frustrated and scratching your head wondering how to compete?
Read MoreIn the second of my two-part series about targeting Chinese property buyers through digital marketing, I take a more in-depth look at WeChat, and how, as a real estate agent, you can use this platform to get the most out of your property campaigns.
Read MoreChinese buyers are an important part of the Australian property landscape – but how do you reach them with your real estate campaigns? Red Door China share their perspective on Chinese property investors.
Read MoreVideo marketing can increase the profile of your real estate business and its agents, with prospective clients and the wider community. But you need a clear and consistent video strategy to maximise this medium in your real estate marketing mix.
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