If you’ve dabbled with Instagram to promote yourself as a real estate business or agent and want to lift your game, here’s the most recent Instagram features to showcase your day-to-day life and clients properties.
Read MoreTo be a successful real estate agent or agency, you need to break the traditional marketing mould and venture down the path of becoming a super brand (kind of like a supermodel). To do this you’ll need the right tools for your ‘real estate’ trade.
Read MoreEver wondered why your real estate business requires so many subscriptions? From real estate referral sites to technology and marketing platforms and social media services, do you really need all these online tools?
Read MoreWhen the real estate market turns downward, does it feel like a race to the bottom? Are your competitors dropping their commissions in an attempt to secure property listings? Are you frustrated and scratching your head wondering how to compete?
Read MoreIn the second of my two-part series about targeting Chinese property buyers through digital marketing, I take a more in-depth look at WeChat, and how, as a real estate agent, you can use this platform to get the most out of your property campaigns.
Read MoreChinese buyers are an important part of the Australian property landscape – but how do you reach them with your real estate campaigns? Red Door China share their perspective on Chinese property investors.
Read MoreVideo marketing can increase the profile of your real estate business and its agents, with prospective clients and the wider community. But you need a clear and consistent video strategy to maximise this medium in your real estate marketing mix.
Read MoreBuyers agents are a growing breed and one that’s become innovative with their digital marketing. Without face to face opportunities like open homes to meet clients, and a broader range of suburbs to cover, they’ve headed online.
Read MoreNot every real estate marketing campaign goes smoothly. But finding creative solutions to problems that arise can give you a great story to tell prospective home sellers or property investors, and raise the profile of your real estate business at the same time.
Read MoreThink you need cold calling and print media to build a successful real estate business? Think again! Here’s the story of how one young startup used digital and social media marketing alone to grow their real estate agency in just 18 months.
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