Find leads before the ‘other guys’

Imagine this, a prospective seller is looking at your website. They’ve visited your sold pages, and your website lets you know. They don’t message you, so you pick up the phone and call THEM instead. They believe its fate. But, you know it’s smart marketing!

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What ingredients make a brand?

Our brand designer Reagan ‘Frank’ Mackrill brings our clients’ brand identities to life. Here, we break down the branding process and discuss how to create a durable and memorable brand that conveys the essence of you and your business.

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Market one-to-one, not one-to-many

Josh Phegan is a well known real estate coach. In this video, he shares strategies for choosing the best social platform, using email to gain repeat business from existing customers, plus how to generate avatars so you can talk one-to-one, not one-to-many.

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Social media for commercial agents

Jeff Moxham proves not all commercial agents are slow to take up social media. Learn how Jeff’s strategy helps him capitalise on his reputation and build a bridge across different disciplines within the commercial real estate industry.

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The secret to speaking on camera

Preparation is the key to presenting. Listen to actor and video coach Peter Mochrie as he discusses why short, well planned and professionally shot videos are more impactful, and a better sales tool, than talking into your smartphone.

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Why content is king and video is queen

Content marketing is the best way to stay relevant and front-of-mind with prospective clients. Fiona Okeson shares content marketing strategies used by the property portals to grow traffic and stronger brand recognition.

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The power of WeChat for real estate agents

Looking to connect with Chinese buyers but don’t know where to start? Harriet Geoghegan, a WeChat specialist, shares insights on how to reach Chinese property buyers, build relationships with them, and promote Australian property.

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Apps & gadgets for the modern agent

CEO of The Agency real estate network, Matt Lahood, shares details of how he and his teams evaluate and select the right digital tools and technologies for them, to ensure they stay productive and delivering 5-star customer service.

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