Prospecting: Is SmartList your marketing marksman?

Big Data is revolutionising real estate prospecting. Thanks to SmartList, from CoreLogic, it’s now possible to use information gathered from homeowners’ online and offline behaviour to predict who will be the next person to sell their home.

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If content is King, is social media Queen?

Digital marketing is a game of thrones – borrowing audiences and networking – it’s made up of a combination of royal family members including content marketing, search engine marketing and social media marketing.

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