Digital strategies for individual agents

How did these ‘invisible’ real estate agents grow their personal reputation and brand, digitally? Read on to learn how we took Karen Page and Jacqui Rowland-Smith from unseen to seen on social media, and more searchable on Google.

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Surviving & celebrating 6 years of Hoole

We’re celebrating 6 years in business! We’ve had a wonderful time becoming the go-to experts for real estate marketing. It’s not all been smooth sailing. Read on for the recent ups and downs.
If you’re an agency owner, I am sure you will relate.

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Are you being authentic on social media?

What is authenticity and why is it so important to social media marketing? How do you foster an excellent online reputation? Can someone else post updates on your behalf or do you have to be 100% involved with every message?

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Time to hop on the ‘personal brand’ wagon?

Building a ‘personal brand’ in the real estate industry may be a new trend, but it’s looking to become mainstream. No wonder many big names in real estate are jumping on this ‘brandwagon’. Here’s how they’re embracing the new social media, digital-savvy approach.

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