When the real estate market turns downward, does it feel like a race to the bottom? Are your competitors dropping their commissions in an attempt to secure property listings? Are you frustrated and scratching your head wondering how to compete?
Read MoreHere we share a list of newly launched social media marketing tools, to familiarise yourself with in 2022. Make time to shift your real estate marketing up a gear this new financial year.
Read MoreClicks, impressions, views and watch time – what does it all mean? Digital marketing data can be overwhelming. Most of your online marketing can be plotted out across three steps. Plus, once you understand your end goal you can make more sense of the numbers.
Read MoreDo you offload your social media advertising to a junior member of staff? Valentina Borbone and I discuss the importance of training and marketing qualifications for staff in charge of paid media budgets. Often it’s best to call in the professionals.
Read MoreTargeting international home buyers and property investors, such as the Chinese, isn’t as hard as you may think. Harriet Geoghegan shares how real estate agents can use groups and QR codes for great effect on WeChat.
Read MoreSteve Carroll shares his views on social media and how it’s changed the way we work, live and play, forever. There is no secret that social media is significantly important to real estate agents, but which platform offers the most potential?
Read MoreEver wondered how some agents are able to sell properties super fast? Matt Lahood, CEO of The Agency, sat down with me to talk about the power of social selling. Tune in to hear what social media can do for your agent profile and property sales.
Read MoreWant to know what budget you need to grow your reputation and a formidable presence digitally? Want to become the fastest growing agent or agency in your area? Watch this video to better understand what you need to do and who can help you.
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