Social media: does size really matter?

For a busy real estate agent, with social media, it’s not size but engagement and trust that’s important. It’s better to have fewer dedicated followers who are interested in what you have to say than a mass of fake friendships. Find out why.

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One agent and his camera conquer Facebook

Michael Rava, a long-time agent at McGrath Estate Agents, is best known as the real estate agent behind the wildly popular Facebook community page ‘Humans of Neutral Bay’. Here’s how he conquered this social channel in less than five months.

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