John McGrath shares the importance of social media and how paid advertising can help you to grow your income and sell properties. John shares tips on how to get started, as well as names of agents worth following.
Read MoreAre Baby Boomers active online or do they only read print? Steve Carroll and I discuss the way different generations have adapted to digital media and whether print still has a place in property campaigns.
Read MoreNo single message or element was wholly responsible for the lead you recieved. Just like selling or leasing a property it takes a team effort and multiple marketing tools to get a person or property noticed – this is ‘attribution’.
Read MoreTargeting international home buyers and property investors, such as the Chinese, isn’t as hard as you may think. Harriet Geoghegan shares how real estate agents can use groups and QR codes for great effect on WeChat.
Read MoreArtificial intelligence is improving at breakneck speed. But how familiar are you with our friends Siri and Alexa? Have you optimised your website to ensure virtual assistants find you first when someones looking for a property professional? Learn more.
Read MoreSteve Carroll shares his views on social media and how it’s changed the way we work, live and play, forever. There is no secret that social media is significantly important to real estate agents, but which platform offers the most potential?
Read MoreSearching for information using virtual assistants, such as “Hey Siri” or “Hey Google”, is growing in popularity. But is your real estate website easily found? Watch this video to get the inside edge to optimising your site for virtual assistants.
Read MoreEver wondered how some agents are able to sell properties super fast? Matt Lahood, CEO of The Agency, sat down with me to talk about the power of social selling. Tune in to hear what social media can do for your agent profile and property sales.
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