Are you a time waster?

Stop! Before you go about setting goals for this year, make sure you’ve created the time to achieve them. Avoid overwhelm, and potential failure, by reassessing where you spend those pressures minutes, hours and days.

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A smart approach to real estate video marketing

Video marketing can increase the profile of your real estate business and its agents, with prospective clients and the wider community. But you need a clear and consistent video strategy to maximise this medium in your real estate marketing mix.

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Have you won an REB Award…and if not, why not?

Many real estate businesses enter the REB Awards each year. But sadly, only the select few make it to the finals and win their category. So what’s the winning formula? As a judge, here are my tips for an award submission that’ll impress.

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Digital marketing for real estate: lessons from the Kiwis

On a New Zealand trip, I met four Kiwi real estate agents that have cornered their markets using the power of digital marketing. There’s no denying that digital is the future when it comes to real estate marketing; so what lessons can you learn to stay ahead?

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How much should real estate agents spend on marketing?

There’s more to real estate marketing than simply advertising your clients’ properties. If you want to be a successful real estate agent, earning gross commission income above $500,000 a year, you’ll need a marketing strategy. But how do you do this?

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