A smart approach to real estate video marketing

Video marketing can increase the profile of your real estate business and its agents, with prospective clients and the wider community. But you need a clear and consistent video strategy to maximise this medium in your real estate marketing mix.

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How 100 blogs built my brand – no bull

Blogging regularly on topics that matter to you as a real estate agent has helped me build the Hoole brand, and this strategy can help build your real estate brand, too. But be prepared, because quite a bit goes into a successful blog. And it takes time – lots of time.

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Have you won an REB Award…and if not, why not?

Many real estate businesses enter the REB Awards each year. But sadly, only the select few make it to the finals and win their category. So what’s the winning formula? As a judge, here are my tips for an award submission that’ll impress.

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