How often do you say, Hey Google, Siri, or Alexa? Have you discovered the magic and simplicity of voice search? Is it driving leads to your real estate website? These AI personalities were birthed back in the 80s, but have finally come of age.
Read MoreInstagram is growing in popularity and in the top 3 social media platforms for real estate. If you’re still using a personal Instagram account it’s time to take it up a notch and convert to Instagram for Business.
Read MoreThe phone no longer rings with real estate leads as it did 10 years ago, because local home sellers and landlords head to Google first. So, why do Google Ads remain a mystery and the greatest untapped advertising tool for many real estate agents?
Read MoreThanks to European real estate marketing behemoth Diakrit, the future of real estate marketing for Australia might be easier to predict than we think.
Read MoreWhen it comes to the world of digital marketing it‘s very much a two-player game, between Google and Facebook. But should we be worried about the power these media giants have over us?
Read MoreThe best real estate blogs bring in huge amounts of organic traffic and enjoy excellent click-through rates. But what makes them stand out from the crowd? They focus on the issues that matter to the people in the neighbourhoods where they are based.
Read MoreWouldn’t it be great to be able to read the minds of homeowners or home buyers? Neuromarketing is about as close as you can get. Today, I explain what it is, and how you can boost the success of your real estate marketing.
Read MoreMel, If you decided to become a real estate agent with a vision of being a million dollar writer in 18 months, what are the five things you would do online? Find out who asked me this question and what my answer was.
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