RateMyAgent: how real estate underdogs can benefit

You’ve heard of RateMyAgent, but how can you leverage this free customer reviews platform to build your reputation as the go-to-agent, a newbie agent, or a buyer’s agent? We dig deep to unearth previously unanswered questions, from CEO, Mark Armstrong.

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The digital marketing sweet spot – cookies and pixels

There’s a secret to digital marketing that only those that have mastered the craft understand – cookies and pixels. When it comes to the art of persuasion, it’s these tiny little morsels of code that give you the greatest opportunity to convert vendors.

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Measure your marketing and reverse engineer your income

To get the most out of your real estate marketing; monitor key statistics and interpret the results. Once you know which activities bring you the best bang for your buck, it becomes easier to calculate a marketing budget to achieve your desired income.

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